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CRO findings with the fix already written

A list of CRO findings is only half the job. Someone still has to write the new copy and work out where it goes in the theme. The CRO agent does that half too, starting with the page that decides the sale: the Shopify product page.

Myndr's own product pictures: its Morning Clarity and Evening Wind-Down jars
Myndr's products, the ones Tilly writes about
Tilly - Measure & Reporting · Watch on YouTube

What it reviews

  • Product pages: above the fold, images, price and offer, reviews, answers to objections, add-to-cart path.
  • Collection pages: filters, sorting, product cards, the first row.
  • Cart and the path to checkout: trust, shipping clarity, upsells, friction.
  • Home page: what a first-time visitor understands in five seconds.
  • Mobile first, because that is where most of your shoppers are.
  • Page speed, read with each page. Shopify’s own guide to page speed covers the technical fixes.

Every finding is tied to a customer

"Cautious first-timers can't see your return policy until the footer. Their top objection is 'what if it irritates my skin?'"

The fix answers that objection: a short line under the add-to-cart button, and a FAQ block using the words customers use in your reviews.

What a fix looks like

  • New copy, written in your voice
  • Reordered or added sections
  • Trust blocks and FAQ drawn from your real reviews
  • Written as steps that name the exact place in Shopify to make the change

Test or ship

Small, low-risk fixes you can ship straight away. Bigger changes go to the experiments agent as a test, with a hypothesis already written.

Questions people ask

Will it change my live theme?

No. Tilly does not edit your theme. Each fix is written as steps naming the exact place in Shopify to make the change; you make it, then mark it done.

How much does it cost?

20 credits for a CRO audit and 10 for each fix.

Should I test the fixes?

For anything that changes what shoppers see before they buy, yes. The experiments agent can plan the test, size it and call the winner.

See this on your own store

Paste your store URL. The first pass takes about a minute and needs no account. Save a card (nothing is charged) and Tilly reads the whole store and works out who buys from you.