Tilly

Motion alternatives for Shopify stores

Motion analyses every ad creative you have run and sends briefs, hooks and reports to Slack. Its plans start at $750 a month for up to $50k of ad spend, so smaller stores often look for something that fits their budget. Below: what each alternative covers, how it works day to day, and what each costs at two levels of ad spend.

Six ads Tilly created in Meta, all paused, so nothing spends until they are switched on
Ads Tilly made, landed in Meta paused

The short answer

  • You want to run your own campaigns with rules and audiences, for less: Madgicx.
  • You want new creative generated rather than old creative analysed: AdCreative.ai.
  • You want the ads run for you for a flat fee: Ryze AI.
  • You want ads written from what your customers say, published paused, measured, and the winning angle carried into your emails and pages: Tilly. Try the free audit.

Why people look for something other than Motion

The entry price assumes big budgets. Motion's Starter plan is $750 a month for brands spending up to $50k a month on ads, and Pro is $1,200. A store spending a few thousand a month would pay a large share of its ad budget for analysis. source, checked 25 September 2026

Analysis needs someone to act on it. Motion tags and analyses every creative and ships briefs and hooks into Slack; the value depends on a team turning those briefs into new ads every week. source, checked 25 September 2026

It is not built for Shopify's app ecosystem. Motion has no Shopify App Store listing we could read, and connects to attribution tools such as Northbeam and Google Analytics rather than to the store itself. source, checked 25 September 2026

The biggest plans are quoted, not listed. Motion's Growth tier, for brands spending over $125k a month, is priced on request, so the brands most likely to need it cannot compare it on paper. source, checked 25 September 2026

What each one does

Each app’s cells come from its own Shopify listing or pricing page, linked beside the words. “Not listed” means we did not find it there, not that the app cannot do it. Tilly’s column is our own product.

The job
The jobTillyMotionMadgicxAdCreative.aiRyze AI
Email and messaging
Email flowsWrites 8 flows, saved to Klaviyo as draftsNot listedNot listedNot listedNot listed
Email campaignsWrites them, saved to Klaviyo as draftsNot listedNot listedNot listedNot listed
Products in emailsA featured product or a product carousel, from your catalogueNot listedNot listedNot listedNot listed
SEO and AI search
SEO blog postsWrites and publishes them to your Shopify blogNot listedNot listedNot listedNot listed
SEO audit and rankingsFree audit; rankings from Search ConsoleNot listedNot listedNot listedOn its SEO planssource
SEO fixesTitles, descriptions and alt text, applied when you press ApplyNot listedNot listedNot listedApplies technical fixes, on its SEO planssource
AI search visibilityAsks AI assistants your buyers’ questions every weekNot listedNot listedNot listedOn its SEO planssource
Ads
Meta adsWrites and makes them; published pausedNot listedRules that manage spendsourceMakes the ad creativesourceRuns them: changes bids and budgets itselfsource
Google adsWrites a search ad; published pausedNot listedReady-made audiencessourceNot listedRuns them: changes bids and budgets itselfsource
Reads past ad resultsReviews the last 30 days of your Meta accountYessourceYessourceYessourceNot listed
Store pages and tests
Store page fixesWrites the fix for each page issueNot listedNot listedNot listedOn Ecom Autopilotsource
A/B testsPlans and sizes them, calls the winner; does not split trafficNot listedNot listedNot listedNot listed
Results and control
ReportsBlended ROAS and MER from Shopify, Meta and Google, every morningIn SlacksourceNot listedNot listedIn Slack or Teamssource
Learns from resultsEvery night, and carries a winner across channelsNot listedNot listedNot listedNot listed
Tracks changes to your storeEvery six hours, read onlyNot listedNot listedNot listedNot listed
Waits for your approvalAlways: nothing goes live without itNot listedNot listedNot listedApproval controlssource
Works from ChatGPT or ClaudeNoNot listedNot listedNot listedOn every plansource
Connects toShopify, Klaviyo, Meta, Google Ads, Search Console, Google AnalyticsNot listedNot listedNot listedNot listed
Last checked 25 September 2026Report an error

Tilly

Tilly does your Shopify marketing for you. It reads your product pages, your reviews and what customers ask, works out who buys from you and what stops them, and writes for those people: email flows and campaigns, blog posts, SEO fixes, Meta and Google ads, and fixes for the pages that lose you sales.

Everything waits for your approval, then goes where it belongs: emails into Klaviyo as drafts, posts onto your Shopify blog, ads into Meta and Google paused. Every night Tilly reads what each piece earned and writes the next one with what worked, so an ad angle that sells shows up in your subject lines and page headlines too. It also checks every week whether ChatGPT and other AI assistants recommend your store. Plans start at $79 a month, after 100 free credits.

Best for: a Shopify store without a creative team, which needs new Meta ads written for its real customers, checked against policy and published paused, plus email, blog and page work from the same brand profile.

Watch out for: Tilly does not analyse your historical creative or tag ads. Its account review reads the last 30 days of your Meta account and suggests changes for you to confirm.

Pricing: 100 free credits once; Store plan $49 a month for 500 credits; a Meta ad batch is 10 credits plus 5 per ad image.

Two ads from one Myndr Meta set written by Tilly, each a different angle with its own picture, on phones
Real Meta ads written by Tilly for Myndr

Madgicx

Madgicx is a tool for running Meta and Google ads yourself, rated 4.1 out of 5 on its Shopify listing. source, checked 25 September 2026

Its automation rules guard your budget while nobody is watching, it offers more than 100 ready-made Facebook and Google audiences, and its AI analyses your ad creative. It connects to Meta Ads, Google Ads, Google Analytics 4, Shopify, Klaviyo and TikTok.

Best for: a store with steady Meta spend that wants creative analysis together with automation rules and ready-made audiences, installed from the Shopify App Store.

Watch out for: Its main plan price is shown inside the app rather than on its pricing page, and its Shopify rating was 4.1 when we checked.

Pricing: From $49 a month according to its listing, after a 7-day free trial. source, checked 25 September 2026

AdCreative.ai

AdCreative.ai generates ad creative for Facebook and Google ads and analyses how your existing creative performs. source, checked 25 September 2026

Its Shopify plan includes unlimited generations, image search and a text generator. Its listing does not describe publishing or managing campaigns, so running the ads stays with you, and Shopify notes the listing may be incomplete until the developer updates it.

Best for: a store that wants to generate ad creative cheaply and in volume, and have its creative performance analysed, at a low monthly price on Shopify.

Watch out for: A 3-day trial is a short time to judge it in, and its Shopify listing notes some details may be incomplete.

Pricing: Shopify Special at $19 a month with 100 credits. source, checked 25 September 2026

Ryze AI

Ryze AI runs your paid ads and SEO for a flat monthly fee that does not change with ad spend, and makes changes on its own. source, checked 1 October 2026

It audits your ad accounts around the clock across Google, Meta, TikTok, LinkedIn and Microsoft Ads, changes bids and budgets itself, and rotates creative before it fatigues. Its SEO plans run technical audits and apply the fixes, generate schema markup and llms.txt, and track AI visibility. Every change has approval controls, reports arrive in Slack or Teams, and it connects to Claude or ChatGPT.

Best for: a store that wants the insight acted on automatically: Ryze rotates creative before it fatigues and adjusts bids and budgets itself, for a flat fee that does not grow with spend.

Watch out for: It acts on live spend across several platforms; set its approval controls before connecting accounts.

Pricing: Paid Ads Autopilot $89 a month; 7-day free trial; 20% off annual billing. source, checked 1 October 2026

What each costs

This list is about Motion the creative analytics tool at motionapp.com. Every figure comes from each tool's own pricing page or Shopify listing, linked and dated. Tilly appears on this page.

The second table prices the same store on each app. Your ad spend is billed by Meta or Google on every one of these. Motion’s price rises with ad spend; Ryze’s and Tilly’s do not.

The shortlist
The shortlistLowest published paid planFree plan or trialShopify rating
Tilly$49/month100 credits, once; on a website sign-up they arrive after a card is saved (it is not charged)Not recorded
MotionStarter: $750/month, for up to $50k a month in ad spendsourceNot recordedNot recorded
MadgicxSubscriptions: from $49/monthsource7-day free trialsource4.1 out of 5source
AdCreative.aiShopify Special: $19/month, 100 creditssource3-day free trialsourceNot recorded
Ryze AIPaid Ads Autopilot: $89/monthsource7-day free trial on Paid Ads AutopilotsourceNot recorded
Last checked 25 September 2026Report an error
What the same store pays
What the same store pays$5,000 a month on Meta adsOver $50,000 a month on ads
Motion$750 a month: Starter, up to $50k of ad spendsource$1,200 a month: Pro, over $50k of ad spendsource
MadgicxFrom $49 a month; its main plan’s price is shown inside the appsourceFrom $49 a month; its main plan’s price is shown inside the appsource
AdCreative.ai$19 a month: Shopify Special, 100 creditssource$19 a month: Shopify Special, 100 creditssource
Ryze AI$89 a month: Paid Ads Autopilotsource$89 a month: a flat fee that does not change with ad spendsource
Tilly$79 a month: a Meta batch is 10 credits plus 5 per ad image$79 a month: Tilly’s price does not change with ad spend
Last checked 25 September 2026Report an error

How to choose

Be honest about your spend and your team. Motion earns its price when a brand spends heavily on paid social and has people who turn analysis into new creative every week. Without both, a cheaper tool that makes or runs the ads will do more.

If your gap is new creative, choose a maker: Tilly for ads written around your customers and published paused, AdCreative.ai for volume at a low price.

If your gap is running the account, choose an optimiser: Madgicx for rules and audiences you control, Ryze for an autopilot that changes bids and budgets itself.

Whatever you pick, keep one number constant. Decide on cost per purchase or return on ad spend before you start, and judge the new tool on that after a few weeks at a steady budget.

Keep what Motion taught you. Before cancelling, export the reports on your best hooks, formats and angles. They are the most useful brief you have for whatever makes your next ads, and no tool on this list can rebuild that history for you.

Then decide whether you still need analysis at all. A store spending a few thousand a month on Meta learns more from running two new, well-aimed ads a week and comparing cost per purchase than from tagging dozens of old ones. As spend grows, analysis earns its place again.

Try before you commit where you can. Motion's pricing page offers demos and a call to choose a plan rather than stating a free trial; Madgicx, AdCreative.ai and Ryze list free trials, and Tilly's free start is 100 credits, once, after a card is saved but not charged.

Questions people ask

Is there a cheaper alternative to Motion?

Every tool on this list costs less than Motion's $750 Starter plan: AdCreative.ai from $19 a month on Shopify, Tilly and Madgicx from $49, and Ryze from $89. They do different jobs, so the cheapest is not automatically the right one.

Which alternative analyses creative like Motion?

Madgicx and AdCreative.ai both offer AI analysis of creative performance. Neither states the depth of tagging Motion describes on its pricing page.

Does Tilly work for large ad budgets?

Tilly makes and publishes ads regardless of budget, but it does not analyse whole-account creative history the way Motion does. Large brands with creative teams may want both.

Which of these works without a creative team?

Tilly writes and makes the ads and publishes them paused, so no designer is needed to get a set live. AdCreative.ai generates banners you choose and upload. Ryze runs accounts but relies on creative existing. Motion and Madgicx assume someone acts on their analysis.

Sources

  1. Motion: motionapp.com/pricing, checked 25 September 2026
  2. Madgicx: apps.shopify.com/madgicx, checked 25 September 2026
  3. Madgicx: madgicx.com/pricing, checked 25 September 2026
  4. AdCreative.ai: apps.shopify.com/adcreative-ai, checked 25 September 2026
  5. AdCreative.ai: adcreative.ai, checked 25 September 2026
  6. Ryze AI: get-ryze.ai/pricing, checked 1 October 2026
  7. Ryze AI: get-ryze.ai, checked 1 October 2026

Spotted a price or fact that has changed? Report an error.

See this on your own store

Paste your store URL. The first pass takes about a minute and needs no account. Save a card (nothing is charged) and Tilly reads the whole store and works out who buys from you.